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Google Tag Manager

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Overview

The HaltH booking page supports Google Tag Manager (GTM) per organisation. When a GTM Container ID is configured, GTM loads dynamically on your booking page and fires the following events automatically.

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Setup

  1. In your GTM account, create or select a container for your booking page domain.
  2. Copy the Container ID (format: GTM-XXXXXXX).
  3. In the HaltH platform, navigate to Bookings → Analytics → Google Tag Manager.
  4. Paste your Container ID and save.
Your GTM container will now load on every booking page visit.

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Events

The booking page pushes the following events. Use these as GTM triggers.
halth_booking_start
Fired once when the booking form is initialised (page load). Use for: Tracking ad-driven traffic entering the booking funnel.
purchase
Fired once when a booking is successfully confirmed. UTM and click-ID properties are included automatically when the visitor arrived at the booking page with those parameters in the URL. Use for: Google Ads conversion tracking, GA4 purchase events.